LAUNCHING A LANDSCAPE GARDEN BUSINESS

Through differentiation and careful targeting


“Jamie Masters digs, forks, hoes, trims, tills, rakes, mows, clips, trims, lops, tends, prunes, waters, builds, levels, plants, lays and maintains beautiful gardens.”

When landscape gardener Jamie Masters started his own business he recognised that he needed to inform potential customers about his services whilst clearly differentiating himself from other landscapers.